Resume
Work
Experience
Jan 2022 - Dec 2023
Paradigm Direct | Email Marketing & Marketing Automation Specialist
Paradigm Direct is a boutique financial publisher and marketing partner for authors and creators.
Aug 2019 - Aug 2023
JDI | Marketing Manager
Twice ranked by Forbes as one of the best executive recruiting firms in America, JDI is the trusted resource for executive talent.
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Managed and maintained all organic social media and digital channels, resulting in a 100% increase in LinkedIn followers in 2020
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Created and published blog content, videos, and collateral in order to drive traffic to JDI’s website
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Optimized web content for SEO and SEM; managed JDI’s website relaunch in 2020
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Distributed and tracked invoices for payments up to $71,000
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Wrote and published press releases for newsworthy placements
June 2021 - Dec 2021
Matthews REIS | Marketing Associate
Matthews™ is the nation's fastest-growing commercial real estate brokerage firm.
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Created 231 proposals and marketing packages within 6 months
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Oversaw and coordinated the creation of information for marketing packages of both templated and custom proposals, while collaborating directly with brokers to ensure their vision was being executed
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Managed 5-25 projects while maintaining critical guidelines for deals of up to $9,000,000
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Reviewed material for quality control, edited grammar and syntax, and ensured material remained on-brand
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Build marketing campaigns and workflows for campaigns that generate over $200,000 weekly
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Design landing pages, email headers, and graphics while identifying new areas for optimization
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Edit and proof email weekly copy that goes out to 70,000+ leads
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Handled technical aspects of product launches including Keap and Zapier integrations
Education
University of Central Missouri | Bachelor of Science in Public Relations
Minor: Technical Writing
Skills
& Expertise: Software
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Hubspot, SalesForce, Keap (Infusionsoft), Mailchimp, Tidio, WeConnect, Zapier, Unbounce, Hootsuite, Google Analytics, Microsoft Suite, Adobe Creative Cloud, WordPress, Canva, Filmora